Piaggio India to commence the production of its much-awaited premium scooter Aprilia SXR 160 soon

26-11-2020 Thu 16:01

Pune, 26th November 2020: Piaggio India will soon commence the production of Aprilia SXR 160 at its Baramati plant, with the aim to launch the new premium scooter soon in Indian market to serve its distinguished customers. The much-awaited premium, Aprilia SXR 160 was first unveiled at Auto Expo 2020, Greater Noida. As one of the much appreciated and accolade winning scooter at Auto Expo, the Aprilia SXR 160 brings the first of its kind combination of style, performance and extraordinary comfort riding experience, coupled with great ergonomics. Designed in Italy for India, SXR 160 is set to create a new benchmark as a trendsetter with its unique next-generation appeal and technologically advanced features.

Aprilia SXR 160 incorporates Aprilia’s latest global design language and will offer high premium experience along with bespoke performance, comfort and style. SXR 160 is set to create a new category in the premium scooter market. It is equipped with a high performance 160 CC BSVI, three valve Fuel Injection clean emission engine technology, that produces high power and torque to provide a great riding experience.

Its unique incomparable look is complemented with 3 coat HD body paint finish featuring Aprilia signature graphics paired with matt black design trims inserts along with dark chrome elements. The sharp body lines, geometric contours and high craftsmanship reflect the dynamic premium appeal of SXR 160. The wrap around LED technology twin crystal head lights and eye line position lights merges with front indicator blinkers to create  its unique light play; the diamond reflection wrap around LED tail lights with integrated rear blinkers equally generates the much sought new age appeal.

To deliver the best riding experience and highest level of comfort, Aprilia SXR 160 offers bigger, longer, comfortable and ergonomic seats crafted in art leather suede feel detailed with special stitch pattern in grey and red threads., Ergonomically well-positioned and conveniently raised steering handle bar, along with feather touch switches enables the rider to operate the functionalities of the scooter without a stretch while riding. It’s perfectly positioned seating enables rider’s feet to touch the ground when required while starting, slowing down or waiting at the signal. Additionally, the dual telescope front suspension and adjustable rear suspension are tuned for smoother ride, however for riders who want to take the SXR 160 for a spin on different road surface can do so by adjusting the rear suspension.

Equipped with a large 210 cm sq. multifunctional all digital cluster that hosts multiple features. Customers can opt for the mobile connectivity accessory which connects an user’s mobile to the scooter and helps them in locating it, raising security alarm when needed, and if need be, even immobilizing it. The SXR 160 comes with an Anti-Lock Braking System (ABS) along with ventilated disk brake and twin pots caliper hydraulic brakes, which delivers high braking performance.

Commenting on the occasion, Mr. Diego Graffi, Chairman and Managing Director, Piaggio India said, “We are extremely excited to soon introduce the highly anticipated unique premium proposition for our discerning customers. As promised at Auto Expo 2020, we are gearing up for the production of Aprilia SXR 160 in India, it is set to create a new unmatched experience with its highly innovative design that incorporates premium style, high comfort and best in class performance. It is unfolding a new chapter for the scooter category. To ensure that we bring this experience much closer to everyone, we are expanding our footprint of dealer network further in India by welcoming the premium mindset entrepreneurs to our most exciting dealership business model in their town.”

To ensure convenience for consumers by offering the most premium product and purchase experience to its distinctive customers across India, Piaggio India has established in short time 250 dealerships and intends to further expand to 400+ dealerships.

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