Social Media played a considerable role in the victory of TDP & BJP in 2014 elections. When all the parties are using social media as a platform for publicity, YCP is also planning strategies in this regard to bring out the problems of people constituency wise and make use of govt's failures for the coming elections. YCP is in 4th place in the use of social media as BJP, Congress & AAP are in first 3 positions respectively. YCP leaders said IT incharge Madhusudhan appointed Social Media Activists strategically to strengthen social media division against Yellow Media.
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